1 April 2011

Final Evaluation

My Project brief was based around the exploration into the butterfly effect. I initially researched the theories and history surrounding it, which was interesting, but it was the research in the way of fictional books and films that ultimately influenced my project outcome. Reading the book ‘The Tale of Forking Paths’ by Jorges Luis Borges, was the best piece of research I found. This story, though it being fictional, related to the exploration of ‘what if’.

The feeling I got from the story made me realise the beauty in written word, because ultimately, from writing, the author has the power to implant a vision or thought into the readers head. So although the visuals were obviously going to be very important for the final product, I felt it was more important to start off with the writing. I wanted to write to be a trigger for people to then provoke their own thoughts. Before reading the book, I assumed my outcome would be personal. However, I soon came to realise my audience was not for myself at all.

I was unsure whether to use image or not, or whether to use pure typography in my final publication. However after many experiments, I decided to stick with my plan and use photography alongside text. Photography I felt was the most appropriate medium, as at the click of a button, you have captured a split second in time (the name of my project). I wanted to double expose onto the film, however this didn’t work on a disposable camera which was a shame - despite my research. But the quality of the image was exactly as I wanted, very real, grainy and atmospheric. The major contextual references which were a big part of my project, were John Stezaker, and the exhibition of his at the Whitechapel Art Gallery, Adam Broomberg and Oliver Chanarin, who opened my eyes to the theory of removing a part of an image to make it non existent (as did Stazaker), which then put my idea of ‘with/out’ into play. My trip to the Tate Bookshop, the Pick Me Up exhibition, and Nigel Peake were all important, mostly for looking into publications and design layouts.

Throughout my project I maintained my time management through keeping a diary, I am an organised person when it comes to deadlines, and so making sure my book was sent off in time was no problem.

If I could re-do an aspect, it would be on a comment I received from a critique which was: what if I just focused on one aspect in my book? Much like my work at the start of my project where I only focused on trees. If I could change something, then it would be to create a series of different books, each focusing on a different ‘with/out’.

From this project, I have definitely developed in my purpose for what i’m creating - and the importance of the audience. Though this changed along the way, I am definitely at a stage now where I can identify my intentions and purposes, this in itself will be something I keep with me in future projects.

Additional Exhibition Pieces IV [Final]



Following on from my previous idea for an additional exhibition piece, I made a book myself with the exact same layout as my final book.

I wanted to keep it consistent, precise, and tidy.

So I printed off my format on indesign, and printed the front cover onto glossy silk paper so that both the covers are identical.

I applied each of the categories through the book: what if/had i/if there/should have and I wrote a small intro on the front inside page, explaining I want people to write in this book.

For the front cover, the only part I changed was the bottom right - instead of 'kate smallshaw', I changed it to 'you'.

I think this book is a much better piece to run along side as opposed to the very large A3 posters which I was initially thinking. Its much more personal, as i'm sure some of the pieces people would want to write, would be personal, and not something which would want to be displayed insensitively.

Additional Exhibition Pieces III


Here is my idea from before, however printed A3 and with the additional spaces for the public to fill in their own thoughts.

I am extremely unsure about this. I don't think this will work visually at all.

It is a too vaster contrast between the tiny book and then this accumulation of posters which make up a space of just over A1 in total...

I like the idea of having an interactive element, because this book was made to intrigue and provoke thoughts to everyone, so me finding out what other people relate to this subject would be fascinating for myself. And it will help to reinforce the need for people to take this concept in a personal way.

Maybe I shall make a comments book instead???
Where people apply their thoughts inside a book, instead of writing on posters on the wall. This will then leave me with something special at the end, providing people aren't shy to write inside.

Additional Exhibition Pieces II


New Aim: To keep the posters extremely minimal and directly inkeeping with what the book is like, plus the previous experiments which went towards the creation of the book.

I think these, printed off on A3, would work much better in relating to my book.

However, what could be good and would be good for finding different responses to the subjects, would be to make it interactive.

-To have additional lines under the titles for people at the exhibition to fill in their own thoughts on the different titles...

Additional Exhibition Pieces I


These pieces are influenced by Mario Hugo.
I used my images which were combined in the style of Stazaker which I made in the early, early stages, then applied text over the top.

I really dislike these - They are not at all in keeping with the book. Much too dark and claustrophobic.

Additional Exhibition Pieces?

I feel for the purpose of the exhibition, I need to have a separate piece along side my book. Preferably a poster or a series of posters.

Evolving round the initial:
what if
had i
if there
should have

.......


Bryan Gysin Influence Experiment.


'iemt'

together. that is future, with in. hasn't will plan, history. or
late, t i m e forgotten what our work,
organise because already be haven't great the thinking
though means things to m o v e m e n t. m e a n s fate open. predict
having shops by having we
p r e - chance. may means have a when have
m e d i t a t e d we may our p r e s e n t the yet.
we by yet, exactly. really we lives we we just also

that not but directly to live
back yet when to to or can
live along to happened or run a lives. wake

time time, and
have it and
times thinking

go can't course been. be school
don't live of for to time h a v i n g when
because we means up, may all
time happened know order precisely



I took my 'time' writing, cut out all the individual words and then turned them over so I couldn't see them.

I then kept the format the same as the original text - for example, same words in a line and same lines in a paragraph.
Re-essembling my piece on time has created some really amazing sentences.
This cut up technique could have been used instead of the strike through text for the 'without' part.
Or it could be used for some alternative pieces which I can sell on the private view.